MediaKind’s advertising capabilities allow our customers to take advantage of new business opportunities and protect against constantly evolving challenges introduced by a digital world. Deliver a more personalized and relevant video experience
while achieving the full monetization potential of content.
Webinar
Unifying Advertising and Alternate Content across Broadcast & IP Networks
Speaker : Christophe Kind, Director Market Development, Video Advertising, MediaKind
Date & Time : 22nd April 2020 ; 3pm BST / 4pm CET / 9am CST
Application Paper
Unifying Advertising and Alternate Content across Broadcast & IP Networks
Programmers and MVPDs are coming under increasing pressure to deliver fully personalized and relevant video experiences. At the same time, they must also comply fully with distribution rights & local regulations to achieve the highest possible means of monetization through advertising and to gain a deeper understanding of their audiences’ needs.
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PRISMA Core
PRISMA core has been designed around the challenges of operators and MVPDs to help them address the increasing complexity of managing and enforcing contractual & legal obligations related to linear content rights across traditional broadcast and IP Delivery.
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PRISMA Edge enables the activation of Premium TV Inventory enriched with qualified audience across all workflows (Live and Non linear) in all major streaming protocols with a TV-like experience, protecting from Audience data leakage and ensuring full compliance with privacy protection regulations.
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