SVP, Latin America Sales
Cruz has 21 years in the Telecom/IT/Media industry covering Technology, Sales, and Operations. Before joining MediaKind he was Vice President and General Manager for Ericsson Caribbean and Central America Customer Unit where he was instrumental to establish Ericsson as the main technology partner for the services providers and turnaround the business delivering over 500 MUSD with double digit growth. Clayton also lead the Ericsson Latin America Mobile Broadband Technology team during the Radio Access transition to 4G & small cells supporting Ericsson Sales teams wining over 40% market share . Clayton had executive positions in the USA, Brazil, Mexico and also worked as a business manager for Ericsson CORE Networks business unit in Sweden.
He holds a Bachelor’s degree in Electrical Engineering by Universidade de Taubate in Brazil and has completed Executive Education at Boston University and Wharton University of Pennsylvania. Clayton is a music teacher and orchestra conductor with voluntary services in Brazil, Mexico and USA.