September 14 - 18

Visit us at booth 1.D61 Experience the Shift

Evolve. Adapt. Shift.

To meet the ever-changing expectations of consumers; broadcasters and operators need to quickly adapt their offerings and deliver next-generation immersive media experiences for everyone, everywhere.

We are media technology industry leaders; shifting forward the convergence of live and OTT content, driving compelling mobile service delivery, and realizing the potential of personalized multiscreen experiences.

This Year at IBC

Showcasing the next generation of both Contribution and Primary Distribution applications and technology whilst demonstrating new levels of content security and an end to end Contribution portfolio for efficient delivery of UHD/HD HDR delivery over IP or Satellite networks.
This is our Direct to Consumer zone where we showcase the efficient delivery of TV Service Providers Linear and Video On Demand services across any network to any device. The end result is the ultimate immersive picture quality that consumers can only marvel at.
This is our Video Delivery Network zone outlining our market leading capabilities for Cloud DVR and Timeshift TV solutions as well as options for both Unicast and Multicast streaming.
In this zone we showcase how we can make a difference to the consumer experience. Along with the immersive and market leading picture quality we can deliver in the Blue zone two of the hottest topics in the industry right now are content discovery and personalization. These and more are addressed in the Gold Zone with new capabilities and applications from our Media TV Platforms and Advertising Suite.
The Red zone showcases our vast knowledge and skillset for our global Services and Support. Launching a new support structure and outlining service packages, our staff will be on hand to walk you through all our offerings and how we can help you prior, during and after implementation and installation of the premium solutions we offer from our portfolio.


RAI Amsterdam, Europaplein, NL 1078 GZ Amsterdam

The world's most influential media, entertainment & technology show

MediaKind Speakers at IBC

Angel Ruiz, CEO

Devoncroft Executive Summit
September 13, 2018 | 13.50-14.35
Strategies for an evolving market

Boris Felts, Head of Product Management

IABM Future Trends
September 15, 2018 | 11.00-12.00
Smart Advertising – Capturing a 21st century audience

Tony Jones, Principal Technologist

SRT Panel Discussion
September 15, 2018 | 16.00-17.00
The fastest growing open-source standard for low-latency streaming

Matthew Goldman, SVP Technology

IBC IP Showcase : Transition to All-IP
September 14 | 14:00-15:00
SMPTE: Catalyst for Industry Transformation
September 15, 2018 | 15:15-17:30
IABM: Navigating the journey to all-IP
September 16, 2018 | 12:00-12:20

MediaKind Management Team

Angel Ruiz


Gowton Achaibar

COO & Head of R&D

Arun Bhikshesvaran

Chief Marketing Officer

Chuck Gilbert

Chief Legal Officer

Misty Kawecki

Chief Financial Officer

Mark Russell

Chief Technology & Strategy Officer

Sven Bolthausen

SVP, Commercial Management & Sales Support

Alex Borland


Clayton Cruz

SVP, Latin America Sales

Steve Payne

SVP, North America Sales

Ken Yap

SVP, North East Asia Sales


MediaKind is the new identity for Ericsson’s Media Solutions business.

Designed to embody the concept that media should inspire and unite humankind, MediaKind draws on Ericsson’s 150-year heritage of bringing communities together through pioneering fixed and mobile communications and unites a number of media technology pioneers under one common identity. It addresses a new age where media is the fabric of society, captivating audiences, changing perceptions and bringing us together. MediaKind’s mission is to lead the future of global media technology and be the first choice for service providers, operators, content owners and broadcasters looking to create and deliver immersive media experiences for everyone, everywhere.