FRISCO, TEXAS – September 11, 2019 –MediaKind, a global media technology company, has announced its MK RX1 IRD has been awarded the “SMPTE ST 2110 Tested” badge from the JT-NM Tested program of the Joint Task Force on Network Media. This achievement highlights MediaKind’s continued commitment to delivering all-IP media workflows, with the SMPTE ST 2110 suite of standards considered the most advanced in the media industry today.
With the growing convergence of mobility, social and broadband, the need for software-defined media processing, cloud architecture and IP-connected video is now an industry imperative. IT infrastructures provide native economies of scale and levels of flexibility that offer a compelling incentive for broadcasters and operators looking to migrate from broadcast-specific architectures to IT-based solutions.
The SMPTE ST 2110 output capability enables all-IP ecosystems, with separate essence-based IP transport of fully uncompressed video, audio and data. This offers both a commercial gain and simplification of the content network over traditional SDI workflows. The video-format-agnostic standard supports Ultra HD, HDR, as well as other new and emerging formats, and when integrated with MK RX1, can deliver greater flexibility and agility within a media facility.
Matthew Goldman, Senior Vice President Technology, MediaKind and SMPTE Past President, said: “SMPTE ST 2110 standards are helping to steer the future of the media industry at a time when broadcast and other professional media applications are migrating towards increasingly all-IP, cloud-native environments. For customers already on their all-IP journey, MediaKind’s MK RX1 IRD is a durable, software-based contribution offering that doesn’t require additional interoperable hardware to achieve a functioning set. Our solution, which is compatible with network interfaces on commodity ethernet switches and commodity servers, offers the perfect choice for operators and service providers looking to operate in full all-IP workflows, while maintaining the quality of their high-value content.”
MK RX1 is a highly flexible, COTS (commercial off the shelf) product enabling a range of different processing functions such as satellite demodulation, decryption, decoding, and stream processing to be provided in a single powerful, futureproof appliance. MK RX1 is part of MediaKind’s end-to-end Cygnus solutions for contribution and distribution applications.
About MediaKind at IBC2019
At IBC2019, MediaKind (#4.A01) will show how it is enabling content owners and originators, broadcasters and pay TV service providers to continually evolve and adapt in response to the latest shifts in the media landscape. Based on an IBC show theme of ‘Destination Media’, visitors to MediaKind’s stand will experience the full breadth of its next-generation solutions and services portfolio, the MediaKind Universe, and see the value it enables through a wide range of real-world customer applications deployments. During the show, MediaKind will demonstrate how its award-winning technology and solutions are helping customers deliver unique immersive experiences to everyone, everywhere. For further information, please visit here.
We are MediaKind, a global leader of media technology and services, established as a joint venture between One Equity Partners and Ericsson. Our mission is to be the first choice among service providers, operators, content owners and broadcasters looking to deliver immersive media experiences. Drawing on our longstanding industry heritage, we are driving next-generation live and on-demand, mobile and multiscreen media experiences for everyone, everywhere. Our end-to-end portfolio of media solutions include Emmy award-winning video compression solutions for contribution and direct-to-consumer video service distribution; advertising and content personalization solutions; high efficiency cloud DVR; and TV and video delivery platforms. For more information, please visit: www.mediakind.com.
The Society of Motion Picture and Television Engineers®, or SMPTE, is defining the future of storytelling. The Society’s mission is to enable the technical framework that allows the global professional community to make media for artistic, educational, and entertainment purposes and to distribute that content for the benefit and enjoyment of people worldwide. As a global volunteer-driven society of technologists, developers, and creatives, SMPTE is engaged in driving the quality and evolution of motion pictures, television, and professional media. The Society sets industry standards that help businesses maximize their markets more cost-effectively, provides relevant education that supports members’ career growth, and fosters an engaged and diverse membership community. www.smpte.org.