Live without Limits

Streaming at Scale

Live broadcasts have been the mainstay of the television viewing experience since the advent of television in the 1940s. Whether sports, news, comedy or concerts, home audiences have always used live broadcasts as a reference point and benchmark for the immediacy, reliability, and quality of their video experiences. Now the streaming era has well and truly landed, consumers expect a very similar viewing experience to a traditional broadcast but there are hurdles in delivering this experience.

This paper looks at the barriers and opportunities of delivering highly valuable live streamed content on a global scale, while breaking the perceived technological and commercial limits that exist today.