There was a time you had to choose one game. Now fans expect all of them — at once.

In this session, we go inside Comcast’s multiview evolution — where a cloud-powered idea quickly became a new standard for watching live sports.
What started as a simple, server-side experience ahead of the 2024 NFL season rapidly scaled into thousands of dynamic live channels and fully personalized “Create Your Own Multiview” experiences — all without new hardware or app updates.

The shift is clear: Multiview is no longer a feature. It’s how fans watch.

Watch the recording to see how Comcast turned fan demand into a scalable, cloud-native breakthrough — and why this is now the benchmark every streaming platform is chasing

Discover Multiview with MK.IO
Explore how MK.IO Multiview delivers scalable, real-time streaming, enabling seamless viewing of multiple live sports at once.