Chattanooga Film Festival 2020: Delivering a digital experience
MediaKind turns 2 - We understand the power of media and how it is evolving . It runs in our DNA. It's our passion.
Dora Silva - Account Manager at MediaKind, explains that the customers are looking for agility, fast time to market and solutions in OTT space that help them realize the market potential. MediaKind is evolving its products and solution portfolio to cater to their requirements with high quality and trust. In fact, our customers are providing their requirements and feedback which helps us tweak our portfolio roadmap to align to their needs while keeping focus on the feature set as well as cost optimization. The customers are showing the trust in us and we need to be fast, agile, and with ease of doing business in this journey together with them.
James Reynolds - Senior Software Engineer at MediaKind, talks about how the broadcasters are exploring the shift from Hardware based compression systems to software based compression technologies while delivering the same quality of service in a more cost effective and optimised way. MediaKind has shown that we can not only help with the operational savings but also deliver improved picture quality to the consumers. Our end-to-end solution encompass encoding, packaging, delivery and integrated consumer player to deliver low latency broadcast experience for OTT customers which are pretty unique in the market.
Stuart Boorn, Head of Portfolio Management at MediaKind, explains MediaKind Universe where consumer is at its centre and the portfolio focuses on the services they seek. As consumers look for more content and more angles, the Universe needs to be flexible with ability to deliver the content faster, and be able to enhance the overall experience. MediaKind has developed a micro-services based architecture ecosystem that standardizes the development and delivery of consumer services quickly and efficiently. He talks about 360-as-a service, which enables broadcasters and service providers to create a 360o coverage of a live event and, to deliver immersive experiences to their consumers. As it is also available As-a-service offering, it ensures that they can spin-up those services in a matter of few minutes while saving the cost due to Pay-per-use model. He also talks about Aquila Streaming, which provides low latency ABR streaming solution in CAPEX as well As-a-Service model. For the Contribution and Distribution area, MediaKind is working on solutions to deliver bandwidth optimization as well as keeping up with the latest developments in UHD arena. As per him, MediaKind Universe is continuously evolving, creating more services, and helping broadcasters and service providers deliver immersive experiences for their customers.
Olie Baumann, Head of Innovation at MediaKind, talks about Cygnus 360o Events, the As-a-Service 360o video encoding platform hosted in the public cloud. The service enables the customers to upload the 360o video data to the cloud platform which encodes, packages and seamlessly delivers to different devices while optimizing the bandwidth at the same time. The technology enables us to deliver 8K video without requiring an 8K decoder in the receiving device at the consumer end. This opens new avenues for delivering new and exciting type of immersive media to the consumers.
Tony Jones, Principal Technologist at MediaKind talks about the key trends in Media Industry, especially the growing interest towards Low Latency Solution for ABR delivered Live Content. He believes it has become the latest trend. He also touches upon the adoption of Ultra HD, HDR and cloud technology, which has been accelerating. The initial deployment will be uni-casts of low latency, which he thinks would become multi-cast in the future. He then talks about 8K, which is emerging as the real format and would be used on on-demand content, as well as production and acquisition content. There are a few pilot channels like Olympics in Japan, after which we could see more channels emerging.
Silvia Gil Gutierrez, Senior Sales Engineer, explains the benefits of working with MediaFirst and VSPP together in the same architecture. Silvia illustrates the advantages of using VSPP and how it can help in monetizing the content. She also talks about MediaKind’s different deployment models and why MediaKind is ahead of the competition.
Jay Ganesan, Our Regional Head – South East Asia, Oceania & India talks about the key transitions happening in the video market in Asia, and it’s influence on the content owners, content creators, broadcasters and OTT players, to monetize the content. Jay mentions that the cost effective way of addressing the challenges will determine who is going to succeed in Asia market. He also illustrates our end-to-end portfolio that offers high quality with low latency and flexible delivery, system integrated by the strong services team.
Angel Ruiz, CEO speaks about our new location at IBC 2019 and how it has helped elevate the interaction with our customers. MediaKind has shown the complete end-to-end media portfolio at IBC this year with live event captured from the race car track on the booth all the way to the consumer on various screens truly bringing the immersive media experience to everyone, everywhere.
Raul Aldrey, Chief Business Officer, MediaKind talks about our new stand at IBC 2019 and the key highlights from the show. We announced five customer wins and four solution packages at IBC. In total, we had 13 speaker sessions with a good mix of technology and industry topics being addressed. We showcased the complete media lifecycle with live sports event being captured from the Race car track, the feed being uploaded to the cloud, post processed and then shown at the various demo stations on the booth with an option to subscribe to it as a service. Some of the latest technology topics such as Machine Learning to improve picture quality, end-to-end media, broadcast-quality streaming through CVQ and low-latency were the key highlights at IBC 2019.
Raul Aldrey, Chief Business Officer, MediaKind talks about the MediaKind’s presence at IBC 2019. The MediaKind Universe Alliance announced on 12th September brings the best-of-breed technology partners together to deliver immersive experiences for the consumer. The end-to-end Media zone showcases the strength of our portfolio to capture live events in real time and deliver the content on linear as well as streaming platforms with low latency. Join us at the Destination Media in Hall 4 for a fun and refreshing experience at IBC - enjoy our comfortable lounge espresso bar, and warm stroopwaffles, while you connect with our experts and have a play with our RC car track, 360o experience and latest innovations.
Damien Montessuit, Senior Vice President, EMEA Sales, shares an overview of our achievements at the NAB Show floor. He mentions the opportunity to meet and interact with broadcasters and operators from Eastern Europe. He also outlines the considerable momentum gained by MediaKind’s unique service model, specifically for 360-degree videos meant for Live sport events. He also mentions the two customer wins in Europe – Vodafone Qatar and Magyar Telekom and his reflection on it.
Tim Kornhammar, Product Manager, talks about Orion and how we enhance consumer experiences. Tim outlines the importance of analytics in delivering highly personalized experience to everyone, everywhere.
Cyrille Berson, Head of IP Video Processing, explains Aquila – part of MediaKind Universe’s solution to deliver best video processing for the broadcasters, content owners and telecom service providers. He describes the four proof -points of Aquila – Video in a Life-Cycle Management, Headend Convergence, Broadcast & ATSC 3.0 and On-Demand, showcased at NAB 2019 and how they help deliver content “Direct to Consumers”.
Angel Ruiz, CEO talks about our presence as MediaKind for the first time at NAB show 2019, Las Vegas. Angel shares his reflections on the ‘Technology Supplier C-Suite: Strategies for an Evolving Market’ panel discussion at the 2019 Devoncroft Executive Summit, where he was one of the panelists.
Christopher Clinton, Head of Business Development for Services & Support, explains how Vega services help customers through their journey to deliver immersive experiences to consumers. While the Consultancy services help identify the right solutions to meet the business requirements, the expert & integration services help “First Time Right” deployment and integration of the solution. Our extensive training program helps customers to ensure that their Operations team is ready to support the deployed solution. The Orbit support solutions offer the flexibility to our customers to pick the right level of support. Our Managed services offer the opportunity to our customers to focus their staff on business while MediaKind ensures that their KPIs and SLAs are met.
Karl Van Den Broeck, Customer Operations Manager, explains how VSPP helps customers to reduce their Time To Market while getting the benefits of a scalable, unified platform for ingest, streaming and VOD services. VSPP is a specialized storage solution for video that can be easily integrated into the existing infrastructure and applications to address current as well as new use cases.
Silvia Gil Gutierrez, Sales Engineer, explains how we are able to offer integrated solutions from our portfolio, the MediaKind Universe, to help all of our customers address their different challenges and needs. She addresses how our Orion solutions enable operators to deliver immersive and highly experiences, which are easier than ever to access. Silvia also discusses how our solutions for upgrading legacy STBs can deliver huge savings for operators looking to migrate to a next-gen TV platform.
Erik Ramberg, Head of TV Platform Product Management, explains how our MediaFirst TV Platform enables operators to address the diverse challenges of today’s market, including the increasing consumer demand for high quality content available anytime, anywhere. Our MediaFirst TV Platform is underlined by a world-leading data infrastructure which allows operators to build a multitude of TV services with insights into audience analytics and performance. Erik explains how this can then be used to maximize monetization potential and drive platforms and services forward.
Eduard Lapin, Director of Product Management, discusses our award-winning VSPP platform, which enables operators and telco providers to offer live, time-shifted and cloud services to subscribers. VSPP aggregates a set of video optimized technologies, including software defined storage, processing of video, packaging, encoding and transcoding. By taking everything into one pre-integrated single service solution, operators can benefit from VSPP’s highly scalable and cost-efficient qualities and reduce the need to invest in additional infrastructure.
Tim Sheppard, Head of Operations, EMEA, explains how we have developed our portfolio, the MediaKind Universe, to include a range of services and solutions which work around the customer. He addresses how it covers everything from consultancy, architecture design, validation, support and managed services, and is deployed globally through our huge network of service and channel partners. Tim explains how our end-to-end support ensures continued business success, ensuring smooth business delivery from pre-sales and beyond.
Tony Jones, Principal Technologist, explains how our end-to-end, cloud-native portfolio, the MediaKind Universe, is designed to optimize the end-user experience, assisting the delivery of content for broadcasters, service providers and operators. Tony discusses a number of wide ranging topics including blockchain, machine learning and social media influencing tools, as well as reflecting on the highly successful SRT Alliance panel session topic of ‘secure and reliable transport’ during IBC 2018.
Arnaud Caron, Head of Cloud Management and Orchestration, explains how our end-to-end portfolio, the MediaKind Universe, is entirely aligned with the cloud and enables broadcasters and operators to overcome the challenges which come with cloud adoption. Moreover, it offers access to various benefits including content contribution, direct to consumer and user experience solutions, delivering faster time to market, and a higher quality of service and consumer offering.
Dora Silva, Account Manager, explains how the close relationships we maintain with our customers are helping to shape our next-generation solution and services portfolio, the MediaKind Universe. See how MediaKind’s solutions enable content originators/owners, broadcasters and pay TV service providers to differentiate and drive more cost efficiency within network delivery – and ultimately offer a higher quality user experience.
Luke Williams, Middle East & Africa Pre-Sales Director, defines how we are able to offer the highest quality video at the lowest bitrates using the latest next-generation technologies. Discover why the evolution from hardware to software is enabling service providers to have greater flexibility, reach more customers and deploy new offerings faster than ever before.
Paul O’Donovan, Director Business Development, describes why the media industry is shifting towards the cloud and how it is providing the catalyst for today’s TV platforms to deliver better UX and increase ROI through targeted ad insertion and personalization. Learn more about MediaKind’s Orion solution family and why it is enabling operators to maximize return on content investment through content-centered, data-driven and personalized consumer experiences, by leveraging deep analytics across all devices and legacy Set Top Boxes.
Matthew Goldman, Senior Vice President Technology, outlines how the definition of television has changed, mapping out the evolution from the traditional large screen through to multiple mobile multiscreen devices. He explains why the combination of UHD content with HDR continues to stand out at a time when the media industry is looking for new methods to deliver immersive, next generation viewing experiences, while also explaining that HDR is arguably the best improvement to the TV viewing experience since color displaced black and white.
Olie Baumann, Senior Technical Specialist, reflects on the demonstrations we hosted at the Horizon Suite during IBC 2018. These include enhancements to picture quality (enabled by our HEVC software encoder), machine learning techniques to improve compression artefacts in video, live delivery of 360? video, and developments in our cloud technology for media workflows. He also addresses how our cloud video product, VSPP, responds to the needs of the smart home and smart cities.
Stuart Boorn, Head of Portfolio Management, outlines our next-generation portfolio, the MediaKind Universe, which is composed of a suite of solutions and services centered around the consumer – the new king in today’s media landscape. Learn more about Cygnus, Aquila, Orion, and Vega and how they enable our customers to evolve, adapt and shift to today’s new consumption habits by delivering compelling and immersive experiences for everyone, everywhere.
We understand the power of media and how it is evolving. It runs in our DNA. It’s our passion. Read more