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Live Streaming 2020 – Shifting Consumer Habits

Aquila Live and Aquila Streaming
Live Streaming 2020 – Shifting Consumer Habits

2020 has been a challenging year for many different reasons, and live sports have proved no exception. The significant impact of the COVID-19 pandemic has been felt by global sports fan bases worldwide, subjected to local lockdown and shelter-in-place conditions.

Thankfully, in the past couple of months, live sports events have returned to our screens. Players have taken to the pitches, courses, and courts, while drivers and riders have returned to their seats and saddles. Soon, fans themselves will begin returning to stadiums – albeit in reduced numbers.

This paper explores the challenges of delivering live sports content, keeping fans engaged during this time, and the camera to fan approach needed to ensure the live sports experience on the screen is as good as being there.