MediaKind wins CSI Innovation Award for enabling cloud-based live 360-degree video as-a-service


  • MediaKind’s Cygnus 360o Events solution provides a cloud-based workflow for live 360-degree video processing and multi-platform publishing service
  • Solution enables broadcasters, operators and content creators/owners to engage consumers with innovative, immersive viewing experiences of live events
  • Meets end to end workflow challenges of video ingest, processing, distribution and device enablement associated with delivery of live 360-degree video as a service.

FRISCO, TEXAS – September 14, 2019–MediaKind, a global media technology leader, has been awarded ‘Best Virtual Reality Innovation’ at the 2019 CSI Awards for its work in delivering 360-degree video as-a-service for live events. The prestigious awards, which CSI Magazine has been running for 17 years, recognize and reward innovation and excellence in the cable, satellite, broadcast, IPTV, telco, broadband/OTT video, mobile TV and associated sectors. The award was presented during a ceremony at IBC2019 in Amsterdam on September 13, 2019.

Carl Furgusson, Vice President, Portfolio Management, MediaKind, said: “We are delighted to receive a CSI Award for our work in enabling 360-degree video delivery.We have been recognized for pushing the boundaries of next generation, immersive viewing experiences.

“There are a multitude of ways that 360-degree video content can be applied to re-shape the way viewers engage with live sports, esports, music and other forms of entertainment. Our cloud-based, live360-degree video, operates on a pay-per-event service model, whichprovides the tools for broadcasters, operators, content creators and owners to access a simple, cost effective next generationsolution.”

Cygnus 360o Events enables the efficient capture and processing of high quality live 360-degree video at 8K resolution and delivers content to the consumer with delivery bitrates of between 15-20Mpbs. From a single-high quality contribution source, live 360-degree video can be processedinto suitable resolutions and formats for simultaneous live publishing to an operator’s app over public CDN, as well as via social media platforms. The solution also includes 24/7 technical support and monitoring throughout the staging and broadcasting of the event, reducing delivery risk and need for skilled staff on-site.

With viewport adaptive tile-based 360-degree video, live capture can be increased beyond 4K resolution, without the need of the consumer display device requiring a matching capability for full resolution decode. While this increases image quality, it also results in lower delivery bitrates and associated CDN costs compared to previous methods of 360-degree processing and delivery.

–ENDS–

About MediaKind at IBC2019

At IBC2019, MediaKind (#4.A01) will show how it is enabling content owners and originators, broadcasters and pay TV service providers to continually evolve and adapt in response to the latest shifts in the media landscape. Based on an IBC show theme of ‘Destination Media’, visitors to MediaKind’s stand will experience the full breadth of its next-generation solutions and services portfolio, the MediaKind Universe, and see the value it enables through a wide range of real-world customer applications deployments. During the show, MediaKind will demonstrate how its award-winning technology and solutions are helping customers deliver unique immersive experiences to everyone, everywhere. For further information, please visit here.

About MediaKind

We are MediaKind, a global leader of media technology and services, established as a joint venture between One Equity Partners and Ericsson. Our mission is to be the first choice among service providers, operators, content owners and broadcasters looking to deliver immersive media experiences. Drawing on our longstanding industry heritage, we are driving next-generation live and on-demand, mobile and multiscreen media experiences for everyone, everywhere. Our end-to-end portfolio of media solutions include Emmy award-winning video compression solutions for contribution and direct-to-consumer video service distribution; advertising and content personalization solutions; high efficiency cloud DVR; and TV and video delivery platforms. For more information, please visit: www.mediakind.com.